"While other companies found our customer group difficult to pin-down, Whispr Group was able to provide a form of analysis that was relevant for us, and do that across the Nordics. Their report helps us to understand which kind of communication is best for each target group, which channels do they engage with, what interests them? What is the best kind of terminology to use to reach them? We’re alway seeking to have a better understanding of where the challenges lie for our customers."
Lisa von Segebaden, SoftwareONE Head of Marketing Nordics.