Whispr Group’s long-term partnership with Spotify includes global and market-specific brand perception tracking, as well as measurement of the impact that specific campaigns and activations have on earned media. Spotify has used our insights and recommendations to, among other things, help optimize branding, marketing, digital and social strategies–all in an effort to maintain its position as the world's leading streaming platform.
In our collaboration with Spotify we use a mixture of:
- Social Media Insights
- Audience Insights
- Brand Insights