Whispr Group has the great pleasure to welcome you to a On-Demand Webinar on: "Consumer Centric Brand and product activation in Social Media from a multi-market perspective"

To guide us through this challenging topic we will hand over the microphone to one of the best in the field - Electrolux very own Senior Social Media Manager, Johannes Karlsson! He has taken Electrolux Europe's Social Media presence to a new level through his systematic approach, constantly focusing on the consumer journey while ensuring that the strategy stays consumer-centric at all times.

After Johannes talk, you will have gained actionable tips & learnings on:

  • How to maximize ROI from campaigns and "always-on" activations based on the consumer journey?
  • What data is needed to underpin and develop the customer journey in Social Media?
  • What trends to follow and which to ditch - the "do's and don'ts" of Social Media activation in 2020.


This talk will center around actionable tips and tricks, supported by examples from Johannes own learnings along his journey. This is not a talk you want to miss!

Fill out the form to access the On-Demand Webinar. We hope you enjoy it!